The 32nd edition of the Arabian Travel Market (ATM) 2025 officially opened today, Monday, April 28, at the Dubai World Trade Centre. This major international event features over 2,800 exhibitors from 166 countries and is expected to attract more than 55,000 visitors.
According to organizers, 67% of exhibitors are international, while 33% represent companies from across the Middle East. This year’s theme, “Transforming Travel Through Entrepreneurship”, explores the role of cross-industry and cross-border collaboration in shaping the future of global tourism.
Danielle Curtis, Exhibition Director ME for ATM, stated:
“ATM 2025 is on track to set new records in visitor numbers and exhibitor participation. To meet growing demand, we’ve added two new exhibition halls this year.”
Conference programs will take place across three dedicated stages:
Global Stage
Future Stage
Business Events Stage
Highlights include IBTM@ATM, a feature zone focused on business events, and an expanded ATM Travel Tech section showcasing the latest technologies revolutionizing travel and hospitality. This tech zone, now 23% larger than last year, spans Halls 1 and Za’abeel 3 and presents cutting-edge solutions for the industry’s future.
One of the key sessions will be led by Cassie Kozyrkov, former Chief Decision Scientist at Google, who will discuss the challenges and strategies of adopting AI in the travel sector.
