Dubai is once again preparing for a month-long celebration of national identity, with the “National Month” campaign taking place from November 3 (Flag Day) to December 2 (Union Day 2025). Returning for the second consecutive year, this initiative aims to honor national occasions in a unified and inspiring way, reflecting the UAE’s spirit of progress and pride.
Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, Second Deputy Ruler of Dubai, described the campaign as a powerful symbol of national solidarity and a shared vision for the future. He also noted that the “Zayed and Rashid” initiative will continue this year, paying tribute to the UAE’s founding fathers.
Led by “Brand Dubai,” the creative arm of the Government of Dubai Media Office, and supported by both public and private sectors, the campaign promises larger and more creative celebrations than ever before.
One of the campaign’s key highlights is its support for local entrepreneurs and talents. Companies within the “Proudly from Dubai” network will play a central role, showcasing their products and services at major city events, growing their businesses, and reaching wider audiences.
Building on the success of its inaugural edition in 2024, which saw participation from more than 200 organizations, this year’s campaign is expected to attract even broader involvement.
Sheema Al Suwaidi, Director of Brand Dubai, said: “This year’s National Month will be a creative expression of our values and aspirations. Working with talented content creators, we will organize events that highlight Dubai’s innovative spirit.”
